Finding your entrepreneurial niche

Ron Alphonsoa
Ron Alphonso (Retail Management ’81, Business Management ’84, MBA ’09) is a Toronto-based mortgage specialist. He can be found at www.mortgagebrokerstore.com and on twitter @brokerstore.

I had sold my previous business and was looking to start a new one. I spent about 3 years searching for a business that could make money and have a good growth rate. This included going back to Ryerson to complete my MBA; I felt an MBA would give me a different point of view and help me evaluate my business opportunities.

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