So you want to sell online? 6 must-dos

Jackson Cunningham
Jackson Cunningham (RTA ‘05) is the E-commerce Director at Wiivv and co-founder of several successful e-commerce stores.

Over the past decade, I’ve learned a lot about building e-commerce businesses. When I graduated from Ryerson, looking for ways to cover the rent, I wanted to establish an automated, passive source of income. My original goal was to make $1,000/month, but after only a few months of work, I started to realize the potential was much greater.
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